Bill Harrah Steals Harolds Club’s Ad Formula

1937-1970s For Harrah’s, which debuted in Reno in 1937 as a bingo parlor, extensive advertising was key to its growth into one of Nevada’s largest gambling empires by the 1970s.* However, owner/operator William “Bill” Fisk Harrah‘s approach to publicizing his clubs primarily was to copy what competitor Harolds Club already had done. “[Harrah’s] promotions were…

Illegal Bookmaking Enterprise Flourishes in the City of Souls

1949-1950 During the Prohibition years in California, 1919 to 1934, San Mateo County was a hotbed for illegal vices — gambling, prostitution and drinking. Even a Mobster, Hillsborough-based Sam Termini, said the county was the state’s most corrupt one in 1930. This was under the watch of James J. McGrath, the sheriff for 24 years…

Early On, The Louvre Suffers Typical Gambling Business Woes

1900-1906 A snapshot of six early years of one popular gambling-saloon in Reno, Nevada spotlights some of the problems these establishments routinely faced: on-site crime, financial troubles, crooked games and changes in both owners and gambling operators. Though the Louvre debuted in May 1897* at 22 E. Commercial Row in the then-called Marshall Building, it…