Brazilian Game of Chance Starts as a Business Promotion
1890s-Today A way to drum up business for a failing zoo in the late 19th century, reportedly, quickly evolved into and, to this day, remains an enormously popular game of chance among Brazilians: jogo do bicho. Zoological Pursuit In 1884, Rio de Janeiro businessman João Batista Viana Drummond (1825-1897) purchased what remained of the Fazenda…