1940s-Today They’re one of a kind. Dazzling. Captivating. Iconic. Pure Nevada. They’re the mascots of the state’s gambling industry. They graced the facades of casinos in the gambling meccas, and some still do. Rather than merely signs, they’re like citizens, but atypical ones — larger, brighter and cartoony. Here’s a look at four of them:…
1947 Hollywood actress Mildred Jenkins testified in court about her wedding night in Nevada. After marrying A.Q. Bonner, Jr., a Northern California rancher, the two had breakfast and went to a casino. “A.Q. lost all his money then insisted I give him mine because, he said, it belonged to both of us now,” she said.…
1974-1975 For many Japan-based businessmen, gambling trips to Caesars Palace in Las Vegas turned nightmarish. Kikumaru Okuda, 46, also a resident of the Land of the Rising Sun, and a film producer with Toho Film Company, organized numerous trips on behalf of the Nevada hotel-casino, at the request of its president, Harry Wald. Caesars Palace paid…
1956 The gambling licensees of the Dunes and Silver Slipper casinos applied to restart bingo on the premises, but the Nevada Gaming Commission denied their request, stating that the return of the game to the Las Vegas Strip would be detrimental to the area. This was because in prior years when bingo had been permitted, the…
1950 In late 1948, Hollywood movie producer, Frank N. Seltzer — known for the movies, Jungle Patrol and Let’s Live Again, which debuted that same year — began research for his next project, 711 Ocean Drive, starring Edmond O’Brien and Joanne Dru. He intended for it to expose the “bookie racket,” or “wire service as…
1946 Some Las Vegas, Nevada casinos handed out women’s nylons as slot machine and tango game* prizes. When the city’s board of commissioners found out, they banned it, threatening repeat offenders with losing their gambling license. It wasn’t the hosiery the officials took offense to; it was the casinos offering merchandise to encourage the playing…
1941 When Maxwell Kelch applied for call letters for his Las Vegas, Nevada radio station, he requested KLVN as a first choice and KENO as a second, certain the Federal Communications Commission (FCC) approve a gambling-related name. The FCC apologetically notified Kelch that KLVN already was in use elsewhere so he’d have to accept using…
1961-1990s “As a boy in Chicago, [he] learned to cook standing on a milk crate in his mom’s kitchen, where Mrs. Capone — Scarface Al’s mom — would join them,” reported the Las Vegas Review-Journal (May 8, 2009). That youngster was Joseph D. Pignatello. Once an adult, the nascent chef prepared meals for his boss,…
1957 After Robert Van Santen and Cecil Lynch’s business partnership in the Las Vegas, Nevada Fortune Club went sour (Lynch broke off to open his own gambling club at the Golden Slot site), the two fought over use of that name for their respective casinos. The dispute led to Van Santen suing Lynch for $100,000…
1970-1975 In a massive, coordinated effort, federal agents raided illegal bookmaking operations throughout the U.S. with ties to organized crime. On December 12, 1970, Federal Bureau of Investigation (FBI) and Internal Revenue Service (IRS) agents struck in 11 states and 26 cities, including Las Vegas, Los Angeles, New York, Detroit, Miami Beach, six in Ohio…